Celebrating 10 years of brave, resilient and strong mothers

For the 10th anniversary of Merck for Mothers, we created 3 films to showcase their achievements in providing maternal healthcare worldwide, so that no woman has to die while giving birth.

Each film focused on a country, so as we always love to do, we added subtle details from every culture and location into our designs. Curbside Films asked us to create three films highlighting the bravery, resilience & strength of mothers. Working closely with their team, we came up with the storyboard, design and animation for this campaign.

In order to deliver three 90 second films in only 2 months, we knew we had to put together the best animation team out there. We were so thrilled to have on board such talented animators from all over the world, who cleverly brought all our designs to life.